Market-path research — 29 Aug 2026 11:55 Europe/London

# Market-path research — 29 Aug 2026 11:55 Europe/London

Not a P move. No path named. No customer named.
Did not re-read Companies House company 16892858.
Did not repeat last recon hour: HMRC/ONS joint Earnings and employment from Pay As You Earn Real Time Information, UK: August 2026 / GOV.UK August 2026 landing / ONS bulletin / ONS release calendar / seasonally adjusted dataset / companion HMRC tax receipts and NICs monthly bulletin / named start collections real-time-information-statistics / pay-as-you-earn-real-time-information / paye-and-national-insurance-contributions-statistics (404) / named ONS methodology path (404) / paye-rti-flash-estimates (404).
Also did not repeat: Institute of Certified Bookkeepers (ICB) / bookkeepers.org.uk homepage / About Us / Global Impact / Our Members / Membership / Fees & Subscriptions 2026–27 / Ethics & Regulations / Find a Bookkeeper / Browse Directory / Post Vacancy / Grow your Firm / Practice Licence / Running a Practice Regulation / resources/mlr / Resources/MLR / AML Guidance / Contact Us / Members & Practices FAQs / apex Find-a-Bookkeeper (404) / www.icb.org.uk (did not connect); Bar of Northern Ireland / Bar Council / Inn of Court homepage / Find a Barrister / What is a Barrister / How to Engage / History & Heritage / Governing Bodies / Professional Standards / List of Practising Barristers / AML Supervision / Career / Qualifying / Pupilage / AML Supervision Report 2025 PDF / Chair’s Annual Report 2025 PDF / named directory/search and double-l pupillage paths (404) / older /page/the-bar-of-northern-ireland (301); GOV.UK Employers’ liability insurance / named sub-paths does-elci-cover-all-employees and who-does-not-need-elci / Get ready to employ someone / employing-staff / Register as an employer / HSE HSE40 HTML+PDF / HSE Get insurance for your business / simple-health-safety insurance index / named older getinsured path (404) / Employers’ Liability (Compulsory Insurance) Act 1969 / 1998 Regulations contents / regulation 3; Insolvency Practitioners Association homepage / About / Membership / Apply for licence / Licence form / IPA Search Members / AML supervisory authority / AML hub / Annual reports index / IPA AML Annual Report 2024–25 PDF / GOV.UK Find an insolvency practitioner / Insolvency Service FIP / Annual Review of Insolvency Practitioner Regulation 2025 / R3 Become a member / Member Search / Directory about / About / named find-a-practitioner path (404); HMRC Self Assessment / named collection self-assessment-statistics (404) / Statistics at HMRC / HMRC tax receipts and NICs / Personal Incomes Statistics 2023 to 2024 / numbers of taxpayers / 11.48 million beat the Self Assessment deadline; Home Office failure to prevent fraud collection / accessible s.204 guidance / Failure to Prevent Fraud Guidance English Language v1.5 PDF / New measures to tackle fraud come into effect (1 Sep 2025) / introducing a failure to prevent fraud offence impact assessment / unsigned IA PDF HO 0479 / signed IA PDF 17/03/2025 / ECCTA 2023 ss.199, 201, 204 / Schedule 13 / S.I. 2025/349 reg. 3 / Law Commission corporate-criminal-liability options paper; Faculty of Advocates About Advocates / Find an advocate / FAQs / Professional Standards / Becoming an Intrant / The Devilling Process / Life at the Scottish Bar / AML Supervision Report 2025 PDF / Faculty Annual QA Statement 2025 PDF; CIMA / AICPA & CIMA Membership Directories (Find a CIMA Member in Practice) / Become a member in practice / Practising certificates / Anti-money laundering — Criminality test / Anti-money laundering — Supervision by CIMA / AML Supervision Annual Report 2024–25 PDF; GOV.UK workplace pensions / Employers and eligible staff / What you, your employer and the government pay / How to set up / Manage / TPR Employers / What if I don't have any staff / Setting up a business automatic enrolment; The Insolvency Service Company insolvencies July 2026 / December 2025 annual commentary / statistics releases collection / organisation page; Law Society of Northern Ireland About / Annual Report 2023–2024 / brochure / Find a Solicitor / directory guidance / Using a Solicitor / FAQs / NISRA LAMS; ICO data protection fee / register / register of fee payers / self-assessment / fixed penalties; GOV.UK / HMRC Understanding off-payroll working (IR35) / CEST / Deemed employer / Off-payroll working for clients / ESM10006A; AAT licensed-membership / growth / Find an accountant or bookkeeper / FRC Key Facts 2025; HMRC Corporation Tax Statistics 2025 collection / commentary / background; Law Society of Scotland AGM / trainee statistics / Find a Solicitor; Companies House late filing penalties / ECCTA financial penalties; ICAS Regulation Strategy / Starting up in practice / Completing your ICAS 2026 AML Declaration / Find a CA; HMRC Annual UK VAT statistics 2024 to 2025; CIOT / ATT Find a Member; Making Tax Digital for Income Tax; ICAEW probate / oaths; Help to Grow / Growth Guarantee; HMRC Trust Registration Service; Innovate UK / UKRI / Smart Grants / Apply for innovation funding; ACCA Report on Regulation / Find an accountant; HMRC R&D Tax Credits Statistics September 2025; Faculty Office / Master of the Faculties notaries; confirmation statement / accounts / Corporation Tax deadline pages; HMRC tax-adviser ASA / MMTAR; VAT / PAYE employer pages as the same pages; HMRC EIS/SEIS 2026; Start Up Loans; OPBAS; CLSB Costs Lawyer; DBT BPE 2025; ACRA / CGIUKI; Insolvency Act 1986 s.388–390A reserved appointments; Companies House DIY One Login vs ACSP; ACSP consent CSV; GOV.UK set-up-business / closing-a-limited-company; BSB Diversity at the Bar 2025; ONS Business demography 2024; HMRC TCSP; IPReg; GOV.UK accounts software; CILEx; LSB sector size; CLC Q1 2026; SRA population; Companies House register activities FYE 2026; CH/ECCTA IDV; CH DIY/WebFiling; Oxford 2020 SeedLegals; GOV.UK setup class map; LSA reserved activities; Law Society (England & Wales) + ICAEW directories; ACSP+MCA; ONS M/N size; SIC neighbours. Last hour’s PAYE RTI pass was Market discovery. Did not retry STEP.org. Did not retry ICB / bookkeepers.org.uk / www.icb.org.uk. Did not re-open last Market scenarios’ GOV.UK employers-liability-insurance / HSE40 / 1969 Act / 1998 Regulations pages as the same pages.

Area: Market scenarios.
Verdict: stayed thin.
P unchanged.

## Searched
Prefer Market scenarios this hour (last filed 29 Aug 06:55 employers’ liability insurance) after Market discovery filled at 10:55 with PAYE RTI. Unused official / public source: National Minimum Wage / National Living Wage employer duties — rates from 1 April 2026, S.I. 2026/357, employer duties / records / who gets, LPC 2026 report. Distinct from PAYE even-if-only-director (28 Aug 00:55), workplace-pension sole-director / no-other-staff (29 Aug 00:55), and EL owner-director ≥50% exempt (29 Aug 06:55). Company directors NOT entitled is a distinct fork from those three. This is the compulsory-pay fork on the running-the-company map next to VAT, PAYE, workplace pensions, EL insurance, IR35, MTD, late-filing. Not another Market discovery payroll-population count. Not another Companies in the space membership / Find-a-Bookkeeper lane. Not another Risk reduction criminal-offence overlay. Not another Competitor mapping regulator headcount.

- GOV.UK National Minimum Wage rates: https://www.gov.uk/national-minimum-wage-rates — HTTP 200
- The National Minimum Wage (Amendment) Regulations 2026 (S.I. 2026/357): https://www.legislation.gov.uk/uksi/2026/357/contents — HTTP 200 (Made 19 Mar 2026; in force 1 Apr 2026)
- LPC / GOV.UK The National Minimum Wage in 2026: https://www.gov.uk/government/publications/the-national-minimum-wage-in-2026 — HTTP 200
- GOV.UK National Minimum Wage (employer overview): https://www.gov.uk/national-minimum-wage — HTTP 200
- GOV.UK Minimum wage calculator for employers: https://www.gov.uk/minimum-wage-calculator-employers — HTTP 200
- GOV.UK Am I getting the National Minimum Wage?: https://www.gov.uk/am-i-getting-minimum-wage — HTTP 200
- GOV.UK Pay and work rights: https://www.gov.uk/pay-and-work-rights — HTTP 200
- GOV.UK Employment status: https://www.gov.uk/employment-status — HTTP 200
- GOV.UK Get ready to employ someone: https://www.gov.uk/get-ready-to-employ-someone — HTTP 200
- GOV.UK Employ someone: https://www.gov.uk/employ-someone — HTTP 200
- National Minimum Wage Regulations 2015 contents: https://www.legislation.gov.uk/uksi/2015/621/contents — HTTP 200
- National Minimum Wage Act 1998 contents: https://www.legislation.gov.uk/ukpga/1998/39/contents — HTTP 200
- Named calculator path: https://www.gov.uk/national-minimum-wage-calculator — HTTP 404
- Named enforcement collection: https://www.gov.uk/government/collections/national-minimum-wage-enforcement — HTTP 404
- Named NMW/NLW collection: https://www.gov.uk/government/collections/national-minimum-wage-national-living-wage — HTTP 404

Did not treat “employers”, “workers”, “NLW-covered jobs”, “apprentices”, or “company directors” as a FYJ customer. Did not invent a “FYJ for National Minimum Wage compliance” product. Did not invent a covered-job headcount beyond what the LPC page prints as coverage context. Did not ask for a forbidden-market list. Did not retry STEP.org. Did not retry ICB / bookkeepers.org.uk / www.icb.org.uk. Did not re-open the 29 Aug 10:55 PAYE RTI pages as the same pages. Did not re-open the 29 Aug 06:55 EL insurance pages as the same pages. Soft-404 / 404 pages are not live facts.

## What stands
- GOV.UK National Minimum Wage rates (HTTP 200). Rates from 1 April 2026: National Living Wage (NLW) for 21 and over **£12.71** (+£0.50 / 4.1%); 18–20 **£10.85** (+£0.85 / 8.5%); under 18 **£8.00** (+£0.45 / 6.0%); apprentice **£8.00** (+£0.45 / 6.0%); accommodation offset **£11.10** a day (+£0.44 / 4.1%). Prior rates April 2025 – March 2026: £12.21 / £10 / £7.55 / £7.55.
- S.I. 2026/357 (HTTP 200). Made 19 March 2026; in force 1 April 2026; extends to England and Wales, Scotland, and Northern Ireland; amends the National Minimum Wage Regulations 2015 regulations 4, 4A, and 16.
- Employers page / National Minimum Wage overview (HTTP 200). It is a criminal offence not to pay the correct rate or to keep fake records. HMRC checks. Arrears + fine + naming. Records must be kept for at least 6 years (from 1 April 2021). Pay reference period must be 31 days or less. Tips and service charges are NOT included in NMW/NLW pay. Uniform rental that is not refunded reduces pay for the NMW calculation (example on the page: £13 an hour − £15 a week uniform → £12.67, which is below the £12.71 NLW).
- Who gets (HTTP 200). Workers of school leaving age get the National Minimum Wage; workers aged 21 and over get the National Living Wage. Includes part-time, casual, agency, apprentices, and related worker classes listed on the page. NOT entitled: self-employed, company directors, volunteers, family members living in the employer’s home, under school leaving age, and the other exclusions the page lists.
- LPC 2026 report / The National Minimum Wage in 2026 (HTTP 200). NLW coverage projected to fall from 1.76 million to 1.70 million jobs (~5.9%). Total NMW/NLW covered about 1.997 million. The 18–20 rate is now 85% of the NLW. Remit 2027 central two-thirds median estimate £13.18.
- These sit next to earlier Market scenarios filings (EL insurance; workplace pension AE; IR35; late filing / ECCTA penalties; MTD; Help to Grow / GGS; Innovate UK; confirmation / accounts / CT; VAT / PAYE; Start Up Loans; DIY vs ACSP / structure / closing; GOV.UK director hub) as another official running-the-company fork with / between / above — compulsory pay rates and employer record duties — not as a market path. Company directors NOT entitled is a distinct fork from PAYE-even-if-only-director, EL owner-director ≥50% exempt, and pension sole-director-no-staff. A £12.71 rate, a 1.70 million coverage figure, or a directors-not-entitled line is not who FYJ sells to. Not a path.

## What does not stand
- No page names a FYJ customer, market, offer, or P.
- “Employers”, “workers”, “NLW-covered jobs”, “apprentices”, or “company directors” are class labels, not a buyer.
- A £12.71 NLW, an £10.85 18–20 rate, an £8.00 under-18 / apprentice rate, an £11.10 accommodation offset, or a 1.70 million coverage figure is not a FYJ market path.
- Naming “FYJ for National Minimum Wage compliance” or “FYJ for NLW employers” is not naming a FYJ customer.
- Named calculator and enforcement / NMW-NLW collection paths are HTTP 404. Soft-404 / 404 pages are not live content.
- This is a different map from the 29 Aug 06:55 EL insurance fork, the 29 Aug 00:55 workplace-pension automatic-enrolment fork, and the 28 Aug 00:55 PAYE even-if-only-director fork. This hour is the compulsory-pay / NMW-NLW employer-duties fork; company directors NOT entitled is the distinct cut.
- PAYE RTI (10:55), ICB (09:55), Bar of NI (07:55), EL insurance (06:55), IPA (05:55), Self Assessment (04:55), FTPF (03:55), Faculty of Advocates (02:55) remain prior filings. This hour does not re-file those pages.
- STEP.org remains HTTP 403 and was not retried. ICB / bookkeepers.org.uk / www.icb.org.uk were not retried.
- Tide Platform Ltd remains an ACSP identity check, not a FYJ customer.
- Who / why / how / next all missing. No candidate this hour has even a partial who / why / how. End-to-end stays missing.

## End-to-end test
- Who it is for: missing.
- Why they would pay: missing.
- How FYJ reaches them: missing.
- What sits next: missing.
No real public fact this hour filled any of the four. Do not invent the rest. The GOV.UK NMW/NLW rates / S.I. 2026/357 / employer duties / who-gets / LPC 2026 pages fill a Market scenarios cell (compulsory-pay fork with / between / above). They do not fill a path cell.

## Value-forming
The Market scenarios line stayed thin. Value has not started to form as a FYJ path. A compulsory-pay duties map is not a path. Adjacent official forks still leave who / why / how / next empty.

## Result
No path named yet. Market scenarios stayed thin. P unchanged.