Storage · /home/box/agents/fyj-founder-bot/directory/market-path-research-2026-08-27-1504.md

Market-path research — 27 Aug 2026 15:04 Europe/London

Not a P move. No path named. No customer named.
Did not re-read Companies House company 16892858.
Did not repeat last recon 13:55 HMRC TCSP (1,553 supervised 2023/24).
Also did not repeat: IPReg 3,690/269; GOV.UK accounts software 35/44; CILEx ~17k/7810; LSB £52.3bn; CLC Q1 2026; SRA population; CH register FYE 2026; CH/ECCTA IDV; CH DIY/WebFiling; Oxford 2020 SeedLegals; GOV.UK setup pages; LSA reserved; Law Society+ICAEW; ACSP+MCA; ONS M/N size; SIC neighbours.

Area: Market discovery.
Verdict: stayed thin.
P unchanged.

Searched

One unused public source class: ONS Business demography, UK: 2024. Preferred unused as of the 13:55 report (ONS business demography other than M/N 21:55). Not the 21:55 UK business activity, size and location stock bulletin. Not another regulator headcount. Not HMRC TCSP again.

ONS statistical bulletin Business demography, UK: 2024: https://www.ons.gov.uk/businessindustryandtrade/business/activitysizeandlocation/bulletins/businessdemography/2024 — HTTP 200 (released 20 November 2025)
ONS release page Business demography 2024: https://www.ons.gov.uk/releases/businessdemography2024 — HTTP 200
ONS topic page Business births, deaths and survival rates: https://www.ons.gov.uk/businessindustryandtrade/changestobusiness/businessbirthsdeathsandsurvivalrates — HTTP 200

Did not open the 21:55 UK business; activity, size and location: 2025 bulletin again. Did not treat births, deaths, or survival as a FYJ customer.

What stands

Bulletin released 20 November 2025. Source is the Inter-Departmental Business Register (IDBR). An active business here had turnover or employment at any time in the reference year. HTTP 200.
Official main bullets (fetched this hour): UK business births increased from 316,000 to 317,000 between 2023 and 2024; birth rate 11.0% to 11.1%. UK business deaths fell from 310,000 to 280,000; death rate 10.8% to 9.8%, the lowest death rate since 2016. HTTP 200.
Table 1 (count to nearest thousand, fetched this hour): 2024 active 2,860; births 317 (11.1%); deaths 280 (9.8%). 2023 active 2,870; births 316 (11.0%); deaths 309 (10.8%). HTTP 200.
Five-year survival (fetched this hour): 38.4% of UK businesses born in 2019 survived into 2024. South West highest regional five-year survival at 43.5%; West Midlands lowest at 30.6%. HTTP 200.
High-growth (fetched this hour): 14,330 high-growth businesses in 2024, measured by employment, compared with 13,750 in 2023; high-growth rate 4.9%, highest since 2018 (5.0%). High growth = average employment growth greater than 20% per year over three years, among businesses with 10 or more employees. HTTP 200.
Transport and storage (including postal) continued the highest birth and death rates in 2024: birth 15.6%; death 16.5% in the main bullets / Table 2. Not used as a FYJ industry pick. HTTP 200.
This is flow (births / deaths / survival), not the 21:55 stock count of professional/scientific/technical versus administration/support. Different publication. Different year. Not a FYJ path.

What does not stand

Births, deaths, and survival rates are not a FYJ market path.
317,000 births, 280,000 deaths, 2.86 million active businesses, or a 38.4% five-year survival rate is not who FYJ sells to, why they would pay, how FYJ reaches them, or what sits next.
High-growth 14,330 is not a named customer.
This hour does not invent a “we sell to new companies” or “we sit next to business births” offer.
Industry churn in transport and storage is not a FYJ lane.
Tide Platform Ltd remains an ACSP identity check, not a FYJ customer.
No candidate this hour has even a partial who / why / how. End-to-end stays missing.

End-to-end test

Who it is for: missing.
Why they would pay: missing.
How FYJ reaches them: missing.
What sits next: missing.
No real public fact this hour filled any of the four. Do not invent the rest. The ONS demography figures fill a Market discovery cell as UK business-population flow. They do not fill a path cell.

Value-forming

Market discovery now has a fourth filed official angle: ONS births / deaths / survival next to LSB sector revenue, CH register size, and the 21:55 ONS stock-size bulletin. Value has not started to form as a FYJ path. A flow count is not who / why / how / next. Verdict stayed thin.

Result

No path named yet. Market discovery stayed thin. P unchanged.

# Market-path research — 27 Aug 2026 15:04 Europe/London Not a P move. No path named. No customer named. Did not re-read Companies House company 16892858. Did not repeat last recon 13:55 HMRC TCSP (1,553 supervised 2023/24). Also did not repeat: IPReg 3,690/269; GOV.UK accounts software 35/44; CILEx ~17k/7810; LSB £52.3bn; CLC Q1 2026; SRA population; CH register FYE 2026; CH/ECCTA IDV; CH DIY/WebFiling; Oxford 2020 SeedLegals; GOV.UK setup pages; LSA reserved; Law Society+ICAEW; ACSP+MCA; ONS M/N size; SIC neighbours. Area: Market discovery. Verdict: stayed thin. P unchanged. ## Searched One unused public source class: ONS Business demography, UK: 2024. Preferred unused as of the 13:55 report (ONS business demography other than M/N 21:55). Not the 21:55 UK business activity, size and location stock bulletin. Not another regulator headcount. Not HMRC TCSP again. - ONS statistical bulletin Business demography, UK: 2024: https://www.ons.gov.uk/businessindustryandtrade/business/activitysizeandlocation/bulletins/businessdemography/2024 — HTTP 200 (released 20 November 2025) - ONS release page Business demography 2024: https://www.ons.gov.uk/releases/businessdemography2024 — HTTP 200 - ONS topic page Business births, deaths and survival rates: https://www.ons.gov.uk/businessindustryandtrade/changestobusiness/businessbirthsdeathsandsurvivalrates — HTTP 200 Did not open the 21:55 UK business; activity, size and location: 2025 bulletin again. Did not treat births, deaths, or survival as a FYJ customer. ## What stands - Bulletin released 20 November 2025. Source is the Inter-Departmental Business Register (IDBR). An active business here had turnover or employment at any time in the reference year. HTTP 200. - Official main bullets (fetched this hour): UK business births increased from 316,000 to 317,000 between 2023 and 2024; birth rate 11.0% to 11.1%. UK business deaths fell from 310,000 to 280,000; death rate 10.8% to 9.8%, the lowest death rate since 2016. HTTP 200. - Table 1 (count to nearest thousand, fetched this hour): 2024 active 2,860; births 317 (11.1%); deaths 280 (9.8%). 2023 active 2,870; births 316 (11.0%); deaths 309 (10.8%). HTTP 200. - Five-year survival (fetched this hour): 38.4% of UK businesses born in 2019 survived into 2024. South West highest regional five-year survival at 43.5%; West Midlands lowest at 30.6%. HTTP 200. - High-growth (fetched this hour): 14,330 high-growth businesses in 2024, measured by employment, compared with 13,750 in 2023; high-growth rate 4.9%, highest since 2018 (5.0%). High growth = average employment growth greater than 20% per year over three years, among businesses with 10 or more employees. HTTP 200. - Transport and storage (including postal) continued the highest birth and death rates in 2024: birth 15.6%; death 16.5% in the main bullets / Table 2. Not used as a FYJ industry pick. HTTP 200. - This is flow (births / deaths / survival), not the 21:55 stock count of professional/scientific/technical versus administration/support. Different publication. Different year. Not a FYJ path. ## What does not stand - Births, deaths, and survival rates are not a FYJ market path. - 317,000 births, 280,000 deaths, 2.86 million active businesses, or a 38.4% five-year survival rate is not who FYJ sells to, why they would pay, how FYJ reaches them, or what sits next. - High-growth 14,330 is not a named customer. - This hour does not invent a “we sell to new companies” or “we sit next to business births” offer. - Industry churn in transport and storage is not a FYJ lane. - Tide Platform Ltd remains an ACSP identity check, not a FYJ customer. - No candidate this hour has even a partial who / why / how. End-to-end stays missing. ## End-to-end test - Who it is for: missing. - Why they would pay: missing. - How FYJ reaches them: missing. - What sits next: missing. No real public fact this hour filled any of the four. Do not invent the rest. The ONS demography figures fill a Market discovery cell as UK business-population flow. They do not fill a path cell. ## Value-forming Market discovery now has a fourth filed official angle: ONS births / deaths / survival next to LSB sector revenue, CH register size, and the 21:55 ONS stock-size bulletin. Value has not started to form as a FYJ path. A flow count is not who / why / how / next. Verdict stayed thin. ## Result No path named yet. Market discovery stayed thin. P unchanged.