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Market-path research — 27 Aug 2026 03:55 Europe/London

Not a P move. No path named. No customer named.
Did not re-read Companies House company 16892858.
Did not repeat 02:55 WebFiling / register-yourself URLs, 01:55 founder/self URLs, 00:55 GOV.UK class-map URLs, 23:55 LSA/SRA/LSB reserved-activity pages, 22:55 Law Society/ICAEW, 22:22 ACSP/MCA, 21:55 ONS counts, or 20:55 SIC files.

Area: Risk reduction.
Verdict: stronger (as a constraint on invention only).
P unchanged.

Searched

One new official constraint that sits on both the DIY lane and the paid-agent lane: Companies House identity verification for directors and people with significant control, brought in by the Economic Crime and Corporate Transparency Act 2023. Explicitly not a FYJ market path. Do not invent who FYJ sells IDV to.

Verifying your identity for Companies House: https://www.gov.uk/guidance/verifying-your-identity-for-companies-house — HTTP 200
Verify your identity for Companies House (service start): https://www.gov.uk/guidance/verify-your-identity-for-companies-house — HTTP 200
When you need to verify your identity for Companies House: https://www.gov.uk/guidance/when-you-need-to-verify-your-identity-for-companies-house — HTTP 200
Companies House personal codes for identity verification: https://www.gov.uk/guidance/companies-house-personal-codes-for-identity-verification — HTTP 200
Companies House confirms identity verification rollout from 18 November 2025: https://www.gov.uk/government/news/companies-house-confirms-identity-verification-rollout-from-18-november-2025 — HTTP 200
Companies House approach to non-compliance with mandatory identity verification: https://www.gov.uk/government/publications/companies-house-approach-to-non-compliance-with-mandatory-identity-verification/companies-house-approach-to-non-compliance-with-mandatory-identity-verification — HTTP 200
ECCTA factsheet — identity verification and authorised corporate service providers: https://www.gov.uk/government/publications/economic-crime-and-corporate-transparency-act-2023-factsheets/economic-crime-and-corporate-transparency-act-identity-verification-and-authorised-corporate-service-providers — HTTP 200
Economic Crime and Corporate Transparency Act 2023 (contents): https://www.legislation.gov.uk/ukpga/2023/56/contents — HTTP 200
Companies Act 2006 s.1110A (meaning of “identity is verified”): https://www.legislation.gov.uk/ukpga/2006/46/section/1110A — HTTP 200
Companies Act 2006 s.167M (prohibition on director acting unless ID verified): https://www.legislation.gov.uk/ukpga/2006/46/section/167M — HTTP 200

What stands

GOV.UK says identity verification is a legal requirement from 18 November 2025. Directors (and equivalents), people with significant control, and Authorised Corporate Service Providers must verify. The 18 November date starts a 12-month transition for existing companies; it is not a single cut-off.
There are two official routes: verify yourself through GOV.UK One Login (free), or ask an Authorised Corporate Service Provider — a Companies House authorised agent, typically an accountant, solicitor, or formation agent — to verify you. That is the same pair of lanes already filed as space context: DIY self-serve / WebFiling, and paid agents. This hour is the constraint that sits on both, not a new class map.
Once verified, a person gets an 11-character Companies House personal code, personal to them, not the company. Existing directors must put that code on the next confirmation statement. The company cannot file the confirmation statement unless all directors are verified. New directors must provide the code to incorporate or to be appointed. PSCs have a 14-day window to provide the code (confirmation-statement date if they are also a director; birth month if they are not).
Companies Act 2006 s.1110A (inserted by ECCTA 2023 s.65) says an individual’s identity is verified if the registrar has verified it, or an ACSP has delivered a verification statement. Companies Act 2006 s.167M (inserted by ECCTA 2023 s.43, in force 18 November 2025) says an individual must not act as a director unless identity is verified, the company must ensure that, and contravention is an offence.
Non-compliance guidance repeats the offence, and adds financial penalties, prosecution, register annotation, and a bar on new appointments or new incorporations. Companies House will signpost people to verify online or to use an ACSP; it will not verify identities for them.

What does not stand

Identity verification is a constraint on invention, not a FYJ market path.
Naming “director IDV” or “ECCTA” is not naming who FYJ is for, why they would pay, how FYJ reaches them, or what sits next.
This hour does not invent a customer, a “we sell IDV” offer, or a path that sits between GOV.UK One Login and ACSPs.
This is a different constraint from Legal Services Act reserved legal activities. Reserved work is about authorised legal practice. IDV is about who may set up, run, or control a company, on both the DIY lane and the paid-agent lane.
No candidate this hour has even a partial who / why / how. End-to-end stays missing.

End-to-end test

Who it is for: missing.
Why they would pay: missing.
How FYJ reaches them: missing.
What sits next: missing.
No real public fact this hour filled any of the four. Do not invent the rest. The IDV / ECCTA fact fills a risk constraint that sits on both official lanes. It does not fill a path cell.

Value-forming

The Risk reduction line got stronger as a second filed constraint: inventing a path that ignores mandatory director / PSC identity verification would be dangerous under s.1110A / s.167M, on both DIY and paid-agent routes. Value has not started to form as a FYJ path.

Result

No path named yet. Risk reduction got stronger as a constraint on invention. P unchanged.

# Market-path research — 27 Aug 2026 03:55 Europe/London Not a P move. No path named. No customer named. Did not re-read Companies House company 16892858. Did not repeat 02:55 WebFiling / register-yourself URLs, 01:55 founder/self URLs, 00:55 GOV.UK class-map URLs, 23:55 LSA/SRA/LSB reserved-activity pages, 22:55 Law Society/ICAEW, 22:22 ACSP/MCA, 21:55 ONS counts, or 20:55 SIC files. Area: Risk reduction. Verdict: stronger (as a constraint on invention only). P unchanged. ## Searched One new official constraint that sits on both the DIY lane and the paid-agent lane: Companies House identity verification for directors and people with significant control, brought in by the Economic Crime and Corporate Transparency Act 2023. Explicitly not a FYJ market path. Do not invent who FYJ sells IDV to. - Verifying your identity for Companies House: https://www.gov.uk/guidance/verifying-your-identity-for-companies-house — HTTP 200 - Verify your identity for Companies House (service start): https://www.gov.uk/guidance/verify-your-identity-for-companies-house — HTTP 200 - When you need to verify your identity for Companies House: https://www.gov.uk/guidance/when-you-need-to-verify-your-identity-for-companies-house — HTTP 200 - Companies House personal codes for identity verification: https://www.gov.uk/guidance/companies-house-personal-codes-for-identity-verification — HTTP 200 - Companies House confirms identity verification rollout from 18 November 2025: https://www.gov.uk/government/news/companies-house-confirms-identity-verification-rollout-from-18-november-2025 — HTTP 200 - Companies House approach to non-compliance with mandatory identity verification: https://www.gov.uk/government/publications/companies-house-approach-to-non-compliance-with-mandatory-identity-verification/companies-house-approach-to-non-compliance-with-mandatory-identity-verification — HTTP 200 - ECCTA factsheet — identity verification and authorised corporate service providers: https://www.gov.uk/government/publications/economic-crime-and-corporate-transparency-act-2023-factsheets/economic-crime-and-corporate-transparency-act-identity-verification-and-authorised-corporate-service-providers — HTTP 200 - Economic Crime and Corporate Transparency Act 2023 (contents): https://www.legislation.gov.uk/ukpga/2023/56/contents — HTTP 200 - Companies Act 2006 s.1110A (meaning of “identity is verified”): https://www.legislation.gov.uk/ukpga/2006/46/section/1110A — HTTP 200 - Companies Act 2006 s.167M (prohibition on director acting unless ID verified): https://www.legislation.gov.uk/ukpga/2006/46/section/167M — HTTP 200 ## What stands - GOV.UK says identity verification is a legal requirement from 18 November 2025. Directors (and equivalents), people with significant control, and Authorised Corporate Service Providers must verify. The 18 November date starts a 12-month transition for existing companies; it is not a single cut-off. - There are two official routes: verify yourself through GOV.UK One Login (free), or ask an Authorised Corporate Service Provider — a Companies House authorised agent, typically an accountant, solicitor, or formation agent — to verify you. That is the same pair of lanes already filed as space context: DIY self-serve / WebFiling, and paid agents. This hour is the constraint that sits on both, not a new class map. - Once verified, a person gets an 11-character Companies House personal code, personal to them, not the company. Existing directors must put that code on the next confirmation statement. The company cannot file the confirmation statement unless all directors are verified. New directors must provide the code to incorporate or to be appointed. PSCs have a 14-day window to provide the code (confirmation-statement date if they are also a director; birth month if they are not). - Companies Act 2006 s.1110A (inserted by ECCTA 2023 s.65) says an individual’s identity is verified if the registrar has verified it, or an ACSP has delivered a verification statement. Companies Act 2006 s.167M (inserted by ECCTA 2023 s.43, in force 18 November 2025) says an individual must not act as a director unless identity is verified, the company must ensure that, and contravention is an offence. - Non-compliance guidance repeats the offence, and adds financial penalties, prosecution, register annotation, and a bar on new appointments or new incorporations. Companies House will signpost people to verify online or to use an ACSP; it will not verify identities for them. ## What does not stand - Identity verification is a constraint on invention, not a FYJ market path. - Naming “director IDV” or “ECCTA” is not naming who FYJ is for, why they would pay, how FYJ reaches them, or what sits next. - This hour does not invent a customer, a “we sell IDV” offer, or a path that sits between GOV.UK One Login and ACSPs. - This is a different constraint from Legal Services Act reserved legal activities. Reserved work is about authorised legal practice. IDV is about who may set up, run, or control a company, on both the DIY lane and the paid-agent lane. - No candidate this hour has even a partial who / why / how. End-to-end stays missing. ## End-to-end test - Who it is for: missing. - Why they would pay: missing. - How FYJ reaches them: missing. - What sits next: missing. No real public fact this hour filled any of the four. Do not invent the rest. The IDV / ECCTA fact fills a risk constraint that sits on both official lanes. It does not fill a path cell. ## Value-forming The Risk reduction line got stronger as a second filed constraint: inventing a path that ignores mandatory director / PSC identity verification would be dangerous under s.1110A / s.167M, on both DIY and paid-agent routes. Value has not started to form as a FYJ path. ## Result No path named yet. Risk reduction got stronger as a constraint on invention. P unchanged.